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"I wish I hadn't said that!"
How often have you thought that? But it's too late - and this time it's there for everyone to see on television! It may result in bad publicity - or even losing valuable business. It also creates the wrong - and sometimes lasting - impression of you and your organisation.
Those important first impressions do count and this time they have acted AGAINST you, simply because you failed to prepare for the big day in the media spotlight.
Whether it was something you should have said - or perhaps not said - you still got it wrong. Television, radio and newspapers can be unforgiving - your words, your tone, even your appearance can be critical.
- We will prepare your organisation for the day it is exposed to the cameras and microphones of the mass media.
- We will introduce your business executives to the complex and sometimes daunting world of the media.
- We will advise and coach interview techniques.
- We will assist in dealing with a crisis.
- We will develop your knowledge of the media to aid a more focussed and relaxed manner in front of the cameras.
- We will help your executive and senior management to deal with difficult questioning.
Capricorn Media will help prepare you and your organisation for the day it is exposed to the cameras, the microphones and the notepads of the all-seeing media industry.
Our combination of experience in journalism, sales, marketing and communications will help you succeed where others falter, be it locally or nationally.
Working with national broadcasters such as the BBC, Sky and ITV, our trainers have become experts in the way the media works. A morning or afternoon seminar with Capricorn Media is an affordable, value-for-money package aimed at anyone who may have to face an intrusive media interview.
Our specialists continue to work as journalists and this ensures our training is up-to-date, relevant and offered at an outstanding price.
Be decisive and be ready to face the cameras when they call at your office. Capricorn Media will ensure you won't be thinking - "I wish I hadn't said that!"
Find out about the structure of our seminars
Check out our Costs or to find out more about Capricorn Media Training Contact us |
